Seoul Cafe Show 2026: Public Days, Ticket Prices & Registration

Checked against 5 Korean sources on Nov 2, 2026 Published: Nov 1, 2026

Quick answer

Worth a visit if you love coffee and are in Seoul on Friday Nov 13 or Saturday Nov 14; skip it if your trip only covers Nov 11–12, which are trade-only days.
Buy before Nov 8 and the one-day pass costs less than at the door. The official English site lets you register and shows prices in US dollars.
Suitcases and folding carts are banned, so you can't swing by with luggage on your way to the airport.

Prices: Pre-order (Nov 1–8): one-day ₩22,000, all-day ₩44,000; on-site: ₩25,000 / ₩50,000
Nearest station: Line 2 Samseong Station toward Exits 5/6 (underground passage); Line 9 Bongeunsa Station toward Exit 7
Hours: Nov 11–13 10:00–18:00 (last entry 17:30); Nov 14 10:00–16:00 (last entry 15:30). Public entry Nov 13–14 only

Seoul Cafe Show 2026: Public Days, Ticket Prices & Registration

The short answer: tourists can go on Nov 13 or 14

Seoul Cafe Show (서울카페쇼) is the coffee and cafe industry fair held at COEX (코엑스) in Gangnam every November since 2002. The 25th edition runs Wednesday, Nov 11 to Saturday, Nov 14, 2026, filling all four exhibition halls, A through D.

It suits coffee lovers who will be in Seoul at the end of that week. If your trip only covers Nov 11–12, cross it off: those are Business Days for buyers and people in the trade.

Date	Who gets in	Hours
Wed, Nov 11	Business Day: buyers, industry workers, people planning to open a cafe (business card required, no minors)	10:00–18:00 (last entry 17:30)
Thu, Nov 12	Business Day (same rules)	10:00–18:00 (last entry 17:30)
Fri, Nov 13	Public Day: anyone	10:00–18:00 (last entry 17:30)
Sat, Nov 14	Public Day: anyone	10:00–16:00 (last entry 15:30)

Saturday closes two hours earlier than Friday. If you want time to wander all four halls, go on Friday or get there on Saturday morning.

The show used to run Thursday to Sunday. This year it moved to Wednesday through Saturday, so there is no Sunday session.

Exhibition hall with coffee roasters and green coffee sacks, visitors sipping from small paper tasting cups — Roaster booths lining an exhibition hall (AI-generated image)

Ticket prices: buy by Nov 8 to save

Ticket	Pre-order (Nov 1–8)	On-site (Nov 11–14)
One-day pass	₩22,000 (about $17)	₩25,000 (about $19)
All-day pass	₩44,000 (about $33)	₩50,000 (about $37)
Master Blend Pass	₩150,000 (about $110)	₩150,000 (about $110)

The dollar figures come from the official English page and shift slightly with the exchange rate. The last early-bird round ended on Oct 31.

Two one-day passes cost the same as an all-day pass. An all-day pass also doesn't get the general public into the Business Days, since you still need to meet the trade requirements, such as a business card. For a traveler, the one-day pass is the right buy.

The Master Blend Pass adds selected sessions of the World Coffee Forum, which runs alongside the show. Forum talks aren't included with a regular ticket.

What international visitors need to know

Everyone has to register before entry. The official site has an English Visitor Guide: you create an account first, then register, and you can check your registration with the same account.

Booking through the official site means you pay at the venue. Tickets bought on Naver, 29CM, YES24, NOL or Interpark are paid in advance. The organizer asks you to book through only one of these six channels.

Each person in your group needs their own registration or ticket. You swap your ticket for an entry badge at the venue before going in.

Suitcases and folding carts are not allowed on any day. If your flight leaves on Nov 14, you can't roll your luggage through the halls before heading to the airport.

Three steps: showing a registration QR code on a phone, receiving a badge at the counter, walking into the hall wearing it; a crossed-out suitcase icon — Register online, collect your badge, then walk in (AI-generated image)

What's in each hall

Hall A: machines and equipment, bakery, gelato and ice cream, raw materials
Hall B: tea, drinks, chocolate, desserts, tableware, interiors
Hall C: green and roasted coffee, roasters, grinders, espresso machines, brewing gear
Hall D: specialty coffee, roastery cafes, premium coffee machines, global brands

Hunting for beans or home-brewing gear? Start in C and D. Here for pastries and tea? Start in A and B.

Illustration of four halls labeled A to D with machines and bread, tea and desserts, beans and roasters, and specialty coffee booths — What each hall covers. Not the actual floor plan (AI-generated image)

Programs worth a look

Coffee Alley gathers roasteries from Korea and abroad, and Cherry's Choice picks out new products for cafes. New this year is a Bakery Alley. Barista competitions also run during the show.

Tastings and sales are up to each booth. Not every booth pours free samples, and some hands-on sessions need a booking or cost extra.

Outside the halls, the 11th Seoul Coffee Festival takes coffee into the city under the theme "Coffee Blossom," with Starfield Library (별마당도서관) among its venues around Seoul.

Barista pouring hand-drip coffee at a wooden booth with small tasting cups, bags of beans and pastries — Hand-drip tasting at a booth (AI-generated image)

Getting to COEX

COEX is at 513 Yeongdong-daero, Gangnam-gu (강남구). Two subway stations serve it:

Line 2, Samseong Station (삼성역): head toward Exits 5 or 6 for the underground passage into COEX.
Line 9, Bongeunsa Station (봉은사역): head toward Exit 7 to reach the north side of COEX.

COEX is big inside, and each hall has its own route. If you plan to see all four halls, arrive well before the last-entry time.

Illustration of dotted walking routes from two subway stations to a large convention center, one through an underground mall — Routes from Samseong and Bongeunsa stations. Not an actual map (AI-generated image)

In Seoul on Nov 13 or 14 and curious about beans, gear and cafe pastries? A one-day pass covers it. Leaving before the weekend? Skip this one.

FAQ

Can tourists visit Seoul Cafe Show 2026?: Yes, on the Public Days, Friday Nov 13 and Saturday Nov 14. Nov 11–12 are Business Days that require a business card.
Is it cheaper to buy tickets in advance?: Yes. Until Nov 8, the one-day pass is ₩3,000 cheaper than at the door and the all-day pass is ₩6,000 cheaper.
How do foreigners register?: Create an account on the official English site and register there. Official-site bookings are paid at the venue.
Can I bring a suitcase?: No. Suitcases and folding carts are banned on all four days.
What time is last entry?: 17:30 on Friday and 15:30 on Saturday.

Sources

We read these Korean sources on the dates shown and compared them before writing.

日本語: ソウルカフェショー2026｜一般入場は2日だけ・チケット料金と登録方法